One of the important factors for gaining users’ attention in a shopping web design is site loading speed. Users do not tend to wait for opening different contents and sections when entering a website. As soon as they encounter such website, they immediately leave it and prefer to use the content of other websites. This matter gradually decreases your site traffic and SEO. Loading speed is of great importance in a shopping web design. The reason is that numerous pictures are used in designing a shopping website and sometimes advertising videos are used in order to introduce the products. In a shopping web design, two points should be taken into consideration regarding pictures and videos: one of them is their quality and the other one is the space they occupy. The settings should be adjusted in a way that the uploaded videos have a low volume and high quality so that the site loading speed is not damaged.
Using W3 Total Cache in a Shopping Web Design
The site loading speed is one of the most important factors for Google ranking. For this reason, most managers look for a solution for accelerating their shopping web design so that they could recognize and remove the limitations which result in a low uploading speed. W3 Total Cache is one of the useful plugins in this area. By installing this plugin when designing a shopping website, you could increase your site speed. You could increase the loading speed to 10 times by using the aforementioned plugin.